Duration: 1 to 2 Days (8–16 Hours)
Instruction Type: Onsite or Virtual
Target Audience: Marketing managers, analysts, customer insight teams
Modules
- Introduction to Predictive Analytics in Marketing
- Personalized Marketing with AI
- Sentiment Analysis on Social Media
Activities
- Lab session: Predictive analytics using marketing tools
- Group project: Design a personalized marketing campaign
16 August 2023
Ben Stokes
